Monday, 10 October 2011

Initial Research

                                                                                                                                 
 All student magazines have things in common, to catch the viewers attention and give useful information about the things we may be interested in. These examples of student magazine covers definitely all have something in common, which is the Banner, the title of the periodical, that appears on the cover of the magazine. it usually appears in a large font or colour that stands out to grabs the readers attention. The 'Indian student' magazine cover definitely draws us in as the title is in bold colours. The word 'Indian' is highlighted in green so it is easy to see that this magazine is advised for Indian students who may be studying abroad. Whereas the 'Student Society' magazine cover uses quite a dull colour for the title but still stands out as it is outlined in black, which makes it appear more bold/striking. However, the 'Campus Life' cover decided to use white for the colour of the title, which I wouldn't really find striking however because the background image is a different colour it does. The fact that it is in a rather large font also makes us spot the title almost straight away.

Another thing all these Student magazine covers share is a centre of visual interest. Which is usually a prominent item such as a headline, picture of graphics. In the 'Indian Student' magazines case, the prominent item is the picture of the student leaning against the wall. We are drawn to her for many specific reasons. The fact that she is wearing a pink sweater automatically makes the magazine cover look more striking as it is bright, and covers quite a lot of the page area. She is also smiling, which is great as it instantly gives a more positive look on the magazine as she looks happy, a happy student. The fact that she looks quite young and that she is on the phone also gives the idea that she may be a student without looking at the headline. The 'Student Society' also uses a large picture of someone as the centre of their visual. However this time it is a young looking boy. Again we are attracted to him maybe because he is positioned slightly to the right, so he is not completely covered in text, so we are able to see him better. On the other hand, he isn't really smiling which gives a more serious approach to the magazine maybe. The fact that he looks quite young gives the idea that he is a student starting college, or in his second year. This is useful as it is easier to tell what audience the magazine is advised for without looking at the headline. On the other hand the 'Campus Life' magazine really uses the picture of the man to their advantage as he is positioned in the centre of the page, and is wearing bright coloured clothing with a distinctive pattern to catch the eye of the reader. The headline is also cropped so that the man is in front of the title using layering affects. He is also positioned in a place where there is a quite a big contrast between the colour of the clothes and the background colour again, to appear more bold and striking.


All three of these magazine covers also share coverlines, which are lines of text that appear on the cover of the magazine to draw the reader into the stories. The 'Indian Student' magazine uses the colour white for the text, as this stands out against the coloured background. It also has the subtitles in block capitals so it's easier to spot and read. Whereas the magazine 'Student Society' decided to use the same colour text as the title. I think it works quite well however I fact that the smaller text is in black means it is not that easy to see against the busy background. On the other hand 'Campus Life' uses reversed out coverlines, which is where lines of text appear on the cover of the magazine to draw the readers into the stories but are placed on a block of colour different to that of the cover itself. I like the way this magazine  does this especially as the pieces of text are in white, against the black blocks, meaning the texts stands out very well. Also, because the black is rather different to the background itself that too bring attention to the text, making people read it.

The contents pages of student magazines also share various layouts, for instance, like this contents page it has a banner, titling 'contents' with the date and the website next to it. It is also using reversed out coverlines as the text in is white against a black block, making it stand out. The contents page also has a centre of visual interest, which is a picture of what looks like a boy band, placed slightly to the right and rather large for people to see. The page numbers are in red, which is easy to see amongst all the text, colour matching the 'features' subtitle. Under every title of the page there is a short piece of text explaining what the page is about and what it includes to draw the reader in and to help them find what they or looking for or what they may be interested in. A smaller photo is placed near the bottom of the contents page of a man with the word 'review' using reversed coverlines to make it easier for people to see who they are talking about. One of the page numbers is actually placed onto the large image to the right of the contents page. It also contains a pull quote from part of the article to give slight insight on what has been said.
                                                                                                


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